The first stage in running your own WordPress Blog or Website is selecting a domain name. This is one of the most important parts of your business. Selecting the right name will help your business generate free search engine traffic. We recommend you buy your domain name from Godaddy.com, this way you legally own your domain name and have full control over it. If you decide to sell it in the future it makes everything straight forward. We have purchased over 200 domain names from them and the service is amazing value and of the best quality.
Select your business niche
Everything in the world has particular rules, you cannot have a niche that is high paying and uncompetitive, if you do it will only be a matter of time that the balance is restored. For example, finance, loans and credit card affiliate systems and adverts pay highly but getting to the top of a search engine can be very difficult. A less competitive area is easy to get to the top but will therefore earn less per sale or click. Our best advice is to select a niche that you enjoy. For example, if you like magic tricks, then own and run a magic site. If you like fishing, then own and run a fishing site.
Select the right domain extension
The extension of the domain, such as .com .net .eu .co.uk should define your market. If you want to focus on the United Kingdom then select .co.uk, if you want to hit the global market then select .com or .net.
Select the right domain name
Your domain name must match your business. For example, if you are blogging about fishing then myfishing.net would be an ideal choice (.net is also great for the fishing niche!). Avoid the common mistakes where people select a domain name with their own name or a year. There are thousands of sites online which are similar to onlinedating2012.com. What happens in 2013? Your business looks old, so never use a year in your domain name. Search engines will use the domain name also, so getting bananas.com to the top of Google for the search “bananas” is much simpler than trying to get apples.com to the top for the same search.
Buy your domain name
Purchase your domain name from Godaddy.com or another trusted provide and set your name servers to our sever. This may sound a little complex but don’t worry, it’s quite simple. Below are the steps required using Godaddy.com. Other providers will have a similar process. This tells visitors to your site where the actual server and files are stored. If you get stuck then get in touch, we are here to help you all the way.
After purchasing your domain name login to the Godaddy.com control panel and select your domain name.
Select the NAME SEVERS option.
Set the name servers to:
Check your name server changes have been successful. It may take several hours before any changes occur, you can test them from a site such as who.is. By entering your domain name you can see the current name servers.
You now have a domain name that knows to look at our servers to find your site. Get in touch with us and we will now set up your WordPress site. Contact us and tell us your domain name and email address you used to purchase your hosting package. We can usually have your site up and running within 24 hours.